Bean Bag Firm Sits Comfortably With Northumberland Charity

Sep 5, 2023

A Cramlington based soft furniture manufacturer and eCommerce retailer has partnered with Leading Link, a youth development charity, to provide free beanbags for distribution to various organisations who had requested them to create safe, enjoyable spaces for children and young people in Northumberland.

Based in Bedlington but working all across Northumberland, Leading Link is at the forefront of coordinating the county’s Holiday Activity Provision during school breaks on behalf of Northumberland County Council. Their extensive network of partners is dedicated to enhancing the lives of the county’s young people and their families. One of their business collaborations is with Cramlington based The Bazaar Group, home of the No.1 soft seating retailer, BeanBagBazaar. 

The leading soft furnishing manufacturers donated their bean bag chairs which have now been delivered to resident associations and young people’s service providers in towns such as Berwick, Hexham, Cramlington, and Bedlington, benefiting a diverse range of people.

HR Director, Helen Svensson of Bazaar Group, expressed enthusiasm for the collaboration: “As a business rooted in Northumberland, we are committed to giving back to the communities we operate in and supporting organisations that drive positive impact. 

We are thrilled to partner with Leading Link in providing comfortable beanbag chairs to their youth and community projects. In addition to this, we are eager to provide vocational support and guidance to their inspirational young people. Leading Link’s unwavering commitment to serving young people and families during trying times has resulted in remarkable outcomes. Their story resonates with Bazaar Group’s core values, and we are excited to forge a lasting partnership with them.”

The partnership between Bazaar and Leading Link extends beyond the provision of beanbags. Bazaar will also be a vital part of Leading Link’s Future Proof program, which seeks to connect businesses, education, and young people. By tapping into the knowledge and experiences gained through Leading Link’s opportunities and partnerships, the program aims to empower young individuals to reach their fullest potential.

CEO of Leading Link, Lyn Horton shared her excitement about the collaboration: ” The beanbags will be used to ensure that the children and young people of Northumberland have great safe and fun spaces to meet. However, Bazaar’s contribution goes way beyond the physical bean bags; it signifies a shared commitment to the well-being of our youth. We are inspired by their dedication to our cause and their willingness to engage in our Future Proof program. We’re eager to explore new avenues alongside our young people, enabling them to grow based on their experiences and the opportunities provided by Leading Link and our partners.”

Ends

Photo: Lyn Horton, HR Director, Helen Svensson and Caitlin Hamilton, HR Advisor of The Bazaar Group.

Media keith@highlightspr.co.uk 07814 397951

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